Google needed to convince CMOs and advertising executives that mobile search ads unlocked a new opportunity for fully realized creative campaigns - not just boring old search ads. So we created Micro-Moments, and partnered with two brands to show the world how powerful they could be.
Both experiences got stage time during Advertising Week speeches, were featured on AdWeek, Advertising Age, and other trade publications, and won FWA's Mobile Site of the Day.
Airbnb aspires to create a world where everyone can belong anywhere. That means visiting cities not as travelers, but as locals. "Hosted Walks" tapped into Airbnb's passionate network of hosts to help travelers do just that.
Dunkin' Donuts prides itself on being there for people on the go. With locations all over New York City, Dunkin' wanted to give busy coffee drinkers a way to find the quickest cup of coffee.